The popularity of Prada sunglasses among London, UK residents goes beyond the heritage of the brand. Designer eyewear pieces from this brand are much sought after because of the variety of designs consumers can choose from as well as the craftsmanship involved in making them. And as such, this makes them prone to being faked by unscrupulous individuals, particularly those selling online.
Over the past few years, quite a significant number of people have embraced the concept of online shopping. For one, consumers can easily find the best deals on just about anything, from designer clothes to designer prescription reading spectacles. Second, if you buy online, you do not have to leave your house, brave traffic, and waste time finding parking spaces and looking for designer frames that may or may not be in stock. All you have to do is perform a few clicks on your mouse and wait for your order to be delivered.
However, because transactions are done online where it is easy to create a fake profile, some sellers try to pass off fake merchandise for the genuine article. Their bait? Low, low prices. That is not to say that everything you see online is a fake. Here are a few tips to help you get the best deals online and avoid being duped into buying knockoffs.
While there are numerous online merchants to choose from, you will be better off with an online seller that also has a brick-and-mortar store. For one, you can visit the physical store and judge for yourself whether they are selling genuine designer eyewear or fake ones. In contrast to an online merchant, it is much easier to report physical stores that sell knock-offs so they will be more particular about protecting their reputation.
If you insist on buying items from online platforms like eBay, be forewarned that there are countless knockoffs being sold there. There are two red flags that anybody can easily see — super low prices and the use of stock images. Sure, online sellers can sell their products at a lower price because they do not have to deal with overhead costs. But be prudent enough to determine the average price of the designer eyewear you are looking to buy and compare this with the price being offered by the online seller. If it deviates too much from the average price, it's time to look elsewhere. Also, a trusted seller will let you see actual pictures of the item as a sign of good faith.
While you are browsing online, why not check for third party reviews for the online store you are looking to buy your eyewear from? A third party site can give you an objective insight into both the quality of the products and the service an online merchant has to offer.
About the author - Abigail Mae Prescott is an information and communication systems consultant very much drawn to the fashion, photography and social media world. Starting off her freelance fashion journalism career, she shares her love of shopping and style writing interesting news, gossip and trends. She spends her spare time researching and reading especially topics relating to fashion & beauty brands such as http://www.fashioneyewear.co.